Capabilities · Paid Media
Retargeting Strategy
Remarketing with frequency discipline and exclusion logic — recovering demand without harassing it.
The discipline
Auction mastery across search, social and retail — account architecture, bidding, creative testing and the incrementality discipline that keeps spend honest.
Our paid media practice runs on two convictions: the algorithms win when you feed them clean signals, and the dashboards lie until a holdout test says otherwise. Accounts get structured weekly creative tests, monthly incrementality checks and budgets that follow marginal returns — never last year's plan.